V-Vehicle Company - Monroe, Louisiana


V-Vehicle Company, a new San Diego, California-headquartered American car company, will locate its first automotive assembly facility in Monroe, Louisiana. The project will create 1,400 new jobs at an average annual salary of $40,000, plus benefits, as well as $248 million in capital investment. Louisiana State University estimates the project will generate over $19 billion in new economic output over its first 15 years of operation. V-Vehicle will produce a high-quality, fuel-efficient car with the potential to transform the U.S. auto industry. The company has also received financial backing from numerous top-tier investors.

After an extensive, multi-state search, V-Vehicle selected Louisiana because of its confidence in the state, state and local leadership, a competitive incentive package and Louisiana’s new customized workforce solution. The state proved it could be on the forefront of re-energizing the automotive industry and could provide a highly skilled workforce to meet the company’s aggressive production schedule.

V-Vehicle Company is one of six new ventures that will provide economic stability to an area that has had a series of difficult major employer losses over the past few years.

Explaining that the V-Vehicle project is not the typical economic investment project for Louisiana, Governor Bobby Jindal said, “Every once in a while, we are presented with an opportunity to throw long—to move the ball down the field in a major way with a single transformational project. This is that kind of project, and for that reason we were willing to pursue an extraordinarily aggressive approach to not only invest in a major economic expansion for the people of Northeast Louisiana, but also a transformational project for the U.S. automotive industry.



Subscribe to our Newsletters

The only vertical market site selection publication that delivers industry insight and growth strategies right to your inbox. Incentives, real estate, workforce development – site selection news and information centered around markets that matter to you.