STRIDE Fitness, the high-intensity cardio and strength training brand where strength meets sweat, has opened its corporate headquarters and flagship studio in Huntington Beach,, Calif. The new space will serve as both a premier training destination and the central operational hub for the brand’s continued national expansion.
STRIDE Fitness delivers a 55-minute interval workout that blends 50% treadmill-based cardio with 50% strength training. Each class is led by certified elite coaches, driven by high-energy music, video-guided movements, and powered by performance-tracking technology. Members train on state-of-the-art Woodway 4Front treadmills, strength train using custom-made BeaverFit benches equipped with dumbbells, slam balls, and resistance bands, and recover in the studio’s Recovery Zone featuring massage and air-compression technology powered by Hyperice. The recovery sessions are offered every 30 minutes throughout the day.
Fitness class formats include Pace & Press, Glutes & Gains, Pull & Press, Full Force, and The Classic. No two workouts are ever the same - each class is designed to challenge all fitness levels, deliver the burn you’ll brag about, and finish with intentional recovery so you’re always ready for what’s next.
The concept is led by CEO Shaun Grove and President & COO Anthony Badalian, longtime leaders in the boutique fitness and studio-growth space. Grove brings nearly two decades of expertise in franchise leadership, operations, and national brand expansion, stemming from his work with Club Pilates and other large-scale fitness and wellness organizations. Badalian began his career in sales at 24 Hour Fitness before joining Club Pilates and Rumble Boxing, where he led and scaled high-performing teams while driving studio revenue, retention, and market growth. Together, they are a powerhouse shaping STRIDE Fitness into both a premium fitness experience and a scalable national franchise.
“Opening our Huntington Beach headquarters marks an important milestone for the brand,” says Grove. “This space represents where we are heading as a company and the community we are committed to building. It creates a solid foundation upon which we can grow and a space for our members and franchise partners to meet, train, and call home.”
“We built STRIDE Fitness to be more than just a workout,” says Badalian. “It’s a community. A mindset. A movement. This corporate office and flagship studio represent the heartbeat of our brand, where performance, culture, and purpose come together. From Huntington Beach, we’re not just building studios; we’re shaping the future of boutique fitness and setting the standard for what’s next.”
STRIDE Fitness Huntington Beach will kick off opening-week events beginning February 9, leading into the studio’s official opening weekend starting February 12. The opening-weekend celebration will welcome the local community, brand partners, vendors, VIPs, and media, culminating in the first full day of classes and officially launching STRIDE Fitness in Huntington Beach.
Built on community and performance, STRIDE Fitness empowers members to push their limits, track progress, and celebrate every personal best. The Huntington Beach opening reflects the brand’s continued national growth and its commitment to results-driven training and recovery delivered in a motivating, inclusive environment.