Bass Pro Shops announced updated plans for an exciting and groundbreaking new Outdoor World retail destination in Sayreville, New Jersey.
This new 200,000-square-foot Outdoor World location, expected to open this fall, will be the largest single-level Bass Pro Shops location in the United States, conveniently located off the Garden State Parkway near the intersection of Interstate 95 and Interstate 287, within the Riverton retail complex, a 400-acre site along the Raritan River and Raritan Bay.
The store will be anchored by a breathtaking 65,000-gallon Shipwreck Aquarium and 12,000-gallon ray touch pool, along with live jellyfish, an interactive Sketch Aquarium for kids and other immersive exhibits and hands-on learning opportunities.
“We are honored to help create an unforgettable experience for families throughout the Tri-State Region. This location and concept will be unlike anything ever seen in the outdoor retail industry and truly opens a new chapter in the Bass Pro Shops story,” said Johnny Morris, legendary angler, noted conservationist and Bass Pro Shops founder. “To be able to showcase the importance of conservation and help inspire passion for the outdoors with so many families is downright exciting.”
Store of the future educating future generations of conservationists
It’s about far more than another shopping destination for North America’s premier outdoor retailer. The newest Bass Pro Shops Outdoor World location will bring something unlike anything else in the retail landscape, anchored by the expansive Shipwreck Aquarium, designed to transport kids of all ages into an immersive underwater world while highlighting the importance of conservation.
Envisioned as a tribute to the great sporting heritage of the region and a celebration of the sportsmen and women of the Tri-State Region, the store will expand on the signature qualities that define the award-winning Bass Pro Shops shopping experience, combining retail with entertainment, outdoor education and conservation.
In addition to providing customers with the outdoor products they love, a team of talented artists and craftsmen will design the store’s localized imagery to reinforce its immersive outdoor theme. The signature creativity and attention to detail are hallmarks of every experience from Johnny Morris, who often is referred to as “The Walt Disney of the Outdoors” for his knack of creating experiences that connect people with nature.
Showcasing the most beloved boat brands in the world
In 1978, Johnny Morris revolutionized the marine industry when he introduced the world’s first professionally rigged and nationally marketed boat, motor and trailer packages. Since its founding, White River Marine Group has featured brands with a long history of game-changing innovation and quality products.
In addition to a vast assortment of fishing and outdoor gear, the Sayreville Outdoor World location will showcase industry-leading boat brands, including TRACKER, RANGER, NITRO, SUN TRACKER, REGENCY, ASCEND, TAHOE, TRITON, MAKO, HATTERAS and HOBIE, plus the game-changing TRACKER OFF ROAD lineup of ATVs and side-by-sides. Built by Bass Pro’s White River Marine Group, the World’s Best-Selling Boats are in effect sold factory direct at money-saving prices, with award-winning customer service and factory-backed warranties.
Fifty-plus years of providing unforgettable retail experiences
Since its founding in 1972, Bass Pro Shops has blazed a new trail in the retail experience for outdoor enthusiasts. As millions of families know, a trip to a Bass Pro Shops is more than a retail experience; it’s an adventure, a mini-vacation, a celebration of nature and an educational and enriching outing for the entire family.
People leave a Bass Pro Shops store with more than a bag of outdoor gear. They leave with a smile, a greater appreciation for nature and a dream of spending more time fishing, hunting, camping and hiking. Visiting the new Outdoor World in Sayreville will only enhance that sense of experience.
Proudly standing alongside customers to support conservation
Conservation forms the heart and soul of Bass Pro Shops and is an ethic that dates to the earliest days of the company. Alongside the customers they serve, Bass Pro Shops over the past decade has proudly donated more than 10% of earnings to support conservation programs in the local communities and across North America.
At locations throughout North America, customers are invited to “round up” at the register through the Bass Pro Shops and Cabela’s Outdoor Fund to join the cause and advance programs aimed at conserving habitat and wildlife, advocating for sportsmen’s rights and connecting new audiences to the outdoors.