Golf simulation manufacturer Uneekor is opening a Global Innovation Center in Dallas, TX, on September 23 that will focus on accelerating product development, software engineering, AI-driven performance tools, and advanced quality testing.
At the Center, Uneekor will collaborate with a robust team of engineers, designers, AI developers, and strategy leaders, joining over 200-plus global employees working on the next generation of golf technology, reports Sporting Goods Business. The facility will feature 10 R&D simulator bays and a robotic swing machine to test ball and club data. Founded in December 2017, Uneekor has gained international recognition for its advanced simulation technology.
“Our Dallas location is a massive step for Uneekor’s vision for future growth, collaboration and leadership in the industry, positioning us to deliver state-of-the-art products that redefine precision and performance, worldwide,”said Yun Lee, president and chief brand officer.
Uneekor says Dallas's “central location, talented workforce, and strong business culture, making the Addison community the ideal spot for the company’s U.S. expansion," reports SGB.
“Dallas offers the perfect environment for innovation, collaboration and growth,” said James Murphy, global director of Marketing at Uneekor. “We’re excited to continue to build on our growing presence in the United States and open the door for more opportunities for golfers, coaches and partners across the country.”