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Craig Lesser

Georgia


Craig Lesser

Craig Lesser was appointed commissioner of the Georgia Department of Economic Development in July 2004 by Governor Sonny Perdue with a charge to take the state’s economic development efforts to a new level of efficiency and effectiveness.

To that end, Lesser reorganized the department in April 2005 to reduce barriers and create a more customer-focused culture to recruit new businesses and expand existing ones; grow the tourism, international trade and entertainment industries; and support the growth of small businesses and entrepreneurs.

To create awareness, preference and loyalty for Georgia among businesses, vacationers, residents and others, Lesser is also leading an effort to review its current brand status in the marketplace, develop an integrated communications strategy and create the programs that will bring that strategy to life.


Article | April 30, 2007
Georgia - Smoothing the Ride to Success   

By: Craig Lesser

Aviation pioneer Ben Epps flew the first powered airplane in Georgia in 1907. Two years later, Ford Motor Company began building automobiles in the...more >>


Article | April 30, 2006
Georgia: Gateway to a World of Business   

By: Craig Lesser

As the largest state in the Southeast, the country’s fastest-growing region, Georgia is a natural magnet and seeding ground for folks who think...more >>


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